Simmons Bank Hires Rebecca Larason as KC Private Banking Market President

Posted March 2, 2026

Updated at 3:42 p.m., March 2, 2026

Arkansas-based Simmons Bank has hired Rebecca Larason as private banking market president for the greater Kansas City area.

Larason announced her new position on her LinkedIn profile earlier this month. As market president for private banking, Larason will lead the growth and expansion of Simmons’ Private Banking presence in the Kansas City region. Larason will build her own portfolio of private banking clients and will build a local team of bankers, a Simmons Bank representative wrote in an email.

Rebecca Larason is the private banking market president for the Kansas City area at Simmons Bank. Photo courtesy of Simmons Bank.

She will be based in Kansas City and will oversee the private banking team for the Kansas City market area.

In her new role, Larason will work closely with partners across Simmons Bank, including teams from Wealth Management, Commercial Banking and Consumer Banking divisions.

Prior to joining Simmons Bank, Larason served in executive leadership roles such as the chief operating officer for Overland Park-based Dickerson Oxton Law Firm for more than a year, as well as the chief operating officer for Kansas City, Missouri-based Injury Law Associates for nearly a year.

Larason brings to the role experience and knowledge of the greater Kansas City area banking sector. Most notably, Larason served over five years at Leawood-based CrossFirst Bank (now First Busey Bank) as director of private banking and as a private banking partner. Additionally, she served for more than 11 years with UMB Bank, serving in such roles as vice president of private banking physician services and the regional manager of business banking in the Kansas City metro area.

Founded in 1903, Simmons Bank currently employs 2,800 associates with over 220 locations in Arkansas, Kansas, Missouri, Oklahoma, Tennessee and Texas. The bank has approximnatly $27.3 billion in assets as of the third quarter 2024.