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Yesterday, Blue Cross and Blue Shield of Kansas City announced they will be dedicating almost $18 million in financial relief during COVID-19 conditions to introduce new support for its employers and members.
Photo courtesy of Health Care Foundation of Greater Kansas City
Blue Cross serves as the industry’s largest healthcare providers, consistently giving back to the community and its employees.
Blue Cross and Blue Shield recognizes the Kansas City community, focusing on the effects of COVID-19 and how it is impacting those around them.
On April 6, 2020, a campaign called #GratefulKC was announced by Blue KC to demonstrate their appreciation for individuals working hard to serve others during COVID-19.
A trend started by Blue KC sparked a community stepping forward to thank those who have risked their life for the sake of the whole Kansas City area.
Blue KC tweeted on April 14, 2020 the following: “Help us thank KC’s healthcare professionals and essential workers. Use #GratefulKC on social media and we’ll donate $1 to the @Royals Respond Fund. Learn more at GratefulKC.com.”